Final logo:

Brand Specifications:
color palette:
design style: Geometric, Abstract, Typographic
company location: Phoenix, Arizona
company industry: Business Law
brand critique:
The Kelly Law Firm logo was designed to brand a Business Law firm focusing on quality client relations in the Scottsdale area of Phoenix, Arizona. The logo mark uses the counter forms of a K to create an object that implies cooperation and completion. The multiple pieces come together to create a function in a creative, innovative, and different way, which reinforces the firm's vision.