Brand Specifications:

color palette:

design style: Minimalist, Professional, Bold

company location: Florida, USA

company industry: Addiction Recovery

brand critique:

The Shift logo was designed for an addiction recovery company based in Florida . Playing off of the "shift" verbiage (meaning), the brand was given an image mark that visualized the terminology. The logo's clean bold type face and strong color palette (red) creates an extremely successful brand.