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final logo:

brand specifications:

color palette:

design style: Typographic, Organic, Feminine

company location: Australia

company industry: Floral Products

brand critique:

The Florahaus logo was designed to brand a Floral Products company based in Australia. The mark is refined custom hand-drawn typography that conveys an organic and airy sense of happiness and effortlessness. The logo also subtly references the industry with the leaf illustration while maintaining a sense of cohesiveness.