design style: Modern, Abstract, Iconic
company location: Hillsborough, NC
company industry: Photography
The Cavallito logo design features a custom illustrated mark of an abstracted aperture cropped to form a capital letter "C". A modern sans serif type is paired with this mark for the company name, and a contrasting serif typeface is used for the underlying subtext. Glacial tones were selected for the brand color palette for the finishing touches.