final logo:

brand specifications:

color palette:

design style: Retro, Professional, Edgy

company location: Billings, MT

company industry: Concrete Delivery

brand critique:

An iconic cement mixer truck set against a Montana-esque ridge line creates a distinctive and bold company image. The custom illustration provides a strong yet personable voice for the brand. The layout and framing showcase the core image mark in a bold and impacting setting.